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Yanbin Zhang

 Curriculum Vitae

Yanbin Zhang



Dean of the Department of Marketing Department,  

Associate Professor, School of Business

                                                   

School of Business

Sias International University

168# Renmin Road, Xinzheng City,

Henan Province, China, 451150

E-mail: sias2012zhang@sina.com

Education

MBA, China Mining University, Beijing, 2007-2009

Bachelor of EngineeringSafety EngineeringShenyang Institute of Aeronautical Engineering, 1983-1987

Teaching

Marketing

Brand Management

Working Experience

Dean, the Department of Business Administration, School of Business, Sias International University 02.2005-Present

Vice-General Manager, Henan Shiming Hotel Management Co. LTD.

03.1998-12.1999

Manager, Beijing Green D co., LTD.02.2000-12.2004

Main Publications

Papers

1. Problems and Countermeasures Behind Industry Cluster in Our Country. Journal of Special Zone Economy, 2008 (03).

2. Orcs: How to Play the Role of Game-Changer. Journal of Sales and Marketing, 2010 (03).

3. Mobile SNS: Looking to the Future of Industry from the Market Melee. Journal of Sales and Marketing, 2010 (10).

4. Introduction about Operation Strategy of Private Colleges in the New Period. Journal of Charming China, 2008 (05).

5. Enterprise Management-Cultural Construction from Confucian view of Cultivation. Journal of Charming China, 2008 (06).

6. Analysis about Teaching Reformation of Sales and Marketing Course in Universities. Journal of the Border Economy and Culture, 2011 (08).

7. The Marketing Focus of Henan Wooden Door Enterprises: Strategy of Idol Brand. Journal of Collective Economy in China, 2011 (08).

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